Thursday, September 24, 2009

Layar Enhances Augmented Reality Browser Platform With 3D Capabilities

Layar, one of the first companies to start popularizing the concept of augmented reality browsing using modern day’s mobile phone cameras, is today announcing the addition of 3D capabilities to its AR browser platform for Android and will be demoing the experience starting tomorrow at the Picnic Conference in Amsterdam, the Netherlands.

With 3D, third-party developers can now tag real-life objects with three-dimensional text, place 3D objects on top of real-world space and create multi-sensory experiences. The general idea behind the addition of 3D capabilities to Layar is to encourage developers to create more realistic and immersive augmented reality browsing experiences for mobile devices. [...]

via Layar Enhances Augmented Reality Browser Platform With 3D Capabilities

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